Since our company's inception, Ushood's philanthropic program, Cher On, has donated a portion of proceeds  to local and national nonprofits across many sectors of community. Below is a list of past recipients of Cher On donations. 

Your Voice, Your Choice.

We encourage you to learn more about these amazing organizations.


Backline is a national 501(c)(3) nonprofit organization that provides mental health and wellness resources to the music industry and their families. Backline connects music industry professionals and their families with mental health and wellness resources—streamlining access to a network of trusted organizations and care providers that understand this line of work. This free resource serves as a critical connector for music industry professionals who often lack the resources they need to address mental health and wellness needs.


   Blue Sky Bridge  

Blue Sky Bridge was established to provide a safe and supportive environment for abuse victims where a neutral, professionally-led forensic interview provides case information for all participating law enforcement, judicial and social service agencies.



California Wildfire Relief Fund    

The California Community Foundation’s Wildfire Relief Fund supports intermediate and long-term recovery efforts for major California wildfires, as well as preparedness efforts.


 Colorado Healing Fund

Support the needs of victims, families, and the larger impacted community affected by the Boulder King Soopers tragedy.

The Colorado Healing Fund (CHF) is a 501(c)(3) non-profit organization. It was founded in 2018 by a group of victim advocates and community leaders to establish a secure way for the public to contribute to victims of mass casualty crimes in Colorado.

Their mission is to assist local communities with the financial, emotional and physical needs of victims of mass tragedies that occur in the state of Colorado. The Colorado Healing Fund (CHF) will serve as the single point in Colorado for the collection of public donations in the aftermath of a mass tragedy and in conjunction with community partners CHF will coordinate the disbursement of funds to victims.



The Community Foundation for Boulder County
benefiting the victims of the Marshall Fire

On December 30th, 2021 the most destructive wildfire in the state's history, the Marshall fire, destroyed nearly 1,000 homes in Boulder County.

As Boulder County’s trusted philanthropic partner for over 30 years, Community Foundation Boulder County will work closely with government and nonprofit partners to coordinate, align resources and fill gaps to support those most impacted by the wildfires. Their experience has shown the importance of deep local relationships in meeting short- and long-term community needs in a crisis with equity, transparency, and integrity. 

  The Divided Sky Fund, WaterWheel Foundation
The WaterWheel Foundation was created by Phish in 1997 to oversee the band’s charitable endeavors. The Foundation raises money primarily through its Touring Division, partnering with local non-profits in communities Phish visits on tour and with national organizations during times of need. The Foundation has donated millions of dollars to hundreds of non-profits. The Divided Sky Fund will focus on delivering quality care and compassionate treatment for those suffering from alcoholism and addiction. 


EFAA helps those in our community whose immediate needs for food, shelter and other basic necessities cannot be adequately met by other means, and supports their efforts toward financial stability or self-sufficiency.


  The Michael J. Fox Foundation for Parkinson’s Research  


Team Fox is the grassroots community fundraising program of The Michael J. Fox Foundation. Since 2006, Team Fox members worldwide have been turning their passions and interests into opportunities to raise funds and awareness for Parkinson's research. Every penny donated by Team Fox members goes straight to our high-impact research programs to help speed a cure for Parkinson's disease.


    Project Sanctuary

Believing that when one person serves the whole family serves, Project Sanctuary takes a human-centered, solution-based approach to helping military families heal and move forward in life.

What began as one retreat boot-strapped together in the mountains of Colorado has since grown into a national organization serving thousands of at-risk military families across the country. Today, Project Sanctuary is proud to be one of the only organizations serving veterans, spouses, caregivers, and children as a family unit. 


   SADS Foundation    

To save the lives and support the families of children and adults who are genetically predisposed to sudden death due to heart rhythm abnormalities.


    There With Care 

Our mission is to provide a wide range of thoughtful and fundamental services to families and children during the critical phase of a medical crisis. We serve families referred by medical agencies, by building a network of services and people who ease the burden of life’s day-to-day obligations with compassion and care.


        Wellfit Girls
Wellfit Girls is committed to providing unique and meaningful leadership, fitness and empowerment programs for teen girls in Collier and Lee Counties in Florida. Their comprehensive youth development model is designed to build resiliency and deepen relationships with youth through fitness & leadership training, community service, cultural immersion experiences, outdoor adventures & experiential learning opportunities. Girls have the choice to participate in programs for as short as three weeks or as long as four years and beyond.


We’re all in this together, and this life ain’t no dress rehearsal, so let’s pull together to make a difference.